Hailing from England, we are a curl worshipping, vegan haircare brand with a collection of products for curl types 3A to 4C. Now we all know that curls and coils have a mind of their own, and often you never know what kind of hair you are waking up to - but that’s exactly what makes them so beautiful (and somewhat stressful). We're all about saying goodbye to those negative thoughts associated with our curls and those tiresome hair care regimes. We want to help you celebrate days that don’t start off with a battle with your hair, while letting those curls come out to play in all their glory. At the end of the day, how you wear your hair is an extension of your personality - so girl, let those curls go! Our Creative Director and Ambassador, Michelle Sultan, has ensured that every product in our range lives up to her high expectations (FYI, she's the afro hair veteran behind the styles of Mel B, Jennifer Hudson and Alesha Dixon, as well as Beyoncé’s band during their European tour - so there's no messing around with her). So now that you have your discount code, why not explore our range (you're curls will definitely thank you for it!) |